David Meerman Scott waxes poetic on the "competition"

"Watch your competition, just don't follow them." I heard this recently, I don't remember where but it reminded me of a recent mantra of mine "what you resist persists". So, while it is important to observe your enemies, just don't spy on them,…

on the competition...part deux

Last week we heard from Brian Scudamore of 1-800-GOT-JUNK on how he views and reacts to the competition. This week I sat down with Alan Smith of Business Model Generation fame. If you have not read this book then get on it, it is a game changer.…

4 views on the competition, #1

The way entrepreneurs and business leaders view the competition and approach "the enemy" from a strategic perspective, has as many variables as making a pizza. I've been part of organizations that are hyper vigilant on following the competition…

Don't make your customers resent you

I know resentment can make you sick. That's why I always strive to keep my customers happy by ensuring they do not resent anything we do. I resent when a restaurant does not have a Dyson Air Blade to dry my hands. I resent when I rent a car…

Tis the season to NOT send cards

Please do not send me a Christmas or Holiday card. I know people mean well, but really it seems obvious that if you want to stand out, if you do not want to be one of 10, 20 even 50 other messages all competing for my attention, your friend’s…

3 ways to disrupt an industry

I've been observing companies disrupting industries for years. In this time I've noticed 3 things that set companies apart  that win when disrupting, versus just being a minor annoyance to incumbents.   1. They enter as a new player,…

The Greatest Business Decisions of All Time

The Greatest Business Decisions of All Time - with a Foreword by Jim Collins -- is Verne Harnish's latest book. Author of the ever popular Mastering the Rockefeller Habits, Verne along with some of the top writers and editors at Fortune magazine,…
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Building credibility in a noisy world

How to build credibility In my experience both in my business and personal life credibility is built through meaningful and consistent follow up. Follow up is often thought of in relation to sales, "did the sales rep follow up?" But follow…
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How I helped my hair stylist double her business

Over the past few months I have helped my hair stylist create a simple and easy to execute sales, service and marketing plan. Here is what she is doing. 1. Each client has a picture taken of their final cut, colour etc. These pictures are…