I believe success in any part of your life involves vulnerability. If you want to grow your business you have to grow yourself, emotionally, spiritually and physically. Our greatest moments often come right after crisis, just after rock bottom. But we don’t know we have hit rock bottom until we have connected with ourselves from the inside. My stories of business growth are directly connected to stories of personal angst and challenge. I’ve discovered the object in my way is in fact they way.

Four Simple and Proven Steps to Better Meetings

How many meetings do you have this week? How many do you actually want to attend? Just like meetings should be, let me keep this simple. 1. No meeting should be called without an agenda and an objective, period. I don't care if it is a…

How Narrow Can You Go?

How narrow can you go? Can you focus in on a segment of people with extreme opinions on the same subject while forgetting the rest? Will you choose to focus on the coalition of the willing? If this is a change, if you’ve been focusing…

Questions You May Be Asking Yourself

How do I tell my brand’s story? How do I measure the results of my (our) efforts? How do I accelerate my revenue? How do I ensure client stickiness? How do I improve client success through faster product and service adoption? How…
,

THE BEAUTY OF CONSTRAINTS

Here’s your mission. Increase sales by 4x of spirits used in warm drinks using our new campaign ‘Cozy Up’. You have a $500 budget per store. 'WHAT? How?! I could only print one or two signs for $500. That's an incredibly restrictive…

How to be a BAD ASS CEO

There's a tremendous number of good leaders out there. There's also a lot of 'exceptional' leaders. But there's just a handful of totally BAD ASS leaders. I'm talking Hugh Jackman as Wolverine bad ass. Richard Branson, Clint Eastwood, Evel Knievel,…
, , ,

I threw a party and no one came

I invited all the people I know to my party, but no one showed up. I spent a lot of money and effort to get the invites printed. I hired staff so everyone would be well looked after. I got a great DJ who was spinning real vinyl. Real…

Relationship by default or design

At work we have weekly one on ones with our direct reports. At home we rarely create a space or time for direct feedback with our family or an opportunity to let others know where they stand. At work we create yearly budgets and measure progress…
, , ,

YOU CAN'T PEE FOR FREE and other signs you are dealing with a clueless business

The first sign - they actually discourage prospects from trying their product or experiencing their service. A classic example is “restrooms are for customers only”. Why would you want to discourage people from coming into your…

The article I was afraid to publish

In 2014 I published 45 articles. One a week with a few weeks off during the summer. It's a challenge to consistently produce an article every week that I am proud of. Ensuring that my subscribers have a valuable piece of content in their inbox…
, , ,

The four most critical components of your 2015 go to market persona

The biggest failure brands fall victim to with their go to market strategy is weakness in their persona. It doesn’t matter if you are big company or an individual sales rep, weakness in your persona accelerates failure. I see it everywhere.…