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Create a Product Quadfecta And Watch Retention Sky Rocket

I thought I'd share a simple idea that when applied has exponential results on client retention and product advocacy. Everyone has problems and everyone, often without really thinking about it, is searching for solutions to those problems. I…

What Spike Lee Taught Me About Doing The Right Thing

You can and will produce remarkable work by making one simple adjustment: Do The Right Thing. No shit, right? But it’s a little more complicated than that. There’s the right thing and then there’s simply doing things right. You’re…
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Four Things I Do Before I Hit Send

You can create engaging and thoughtful emails and articles without being a professional copywriter or a seasoned marketer. In fact you can do better than most professionals by following the four steps I've outlined below. It doesn’t matter…
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Five Low Cost, High Impact Ways To Dramatically Improve Your Client Satisfaction

Everyday our blender gets used multiple times. According to the digital screen on the base I’ve used it more than 1,800 times. I had been under the impression that it was basically indestructible. That is, until a few weeks ago when the jug…

Belief Is Irresistible

When you believe in yourself, when you truly believe in what you do every day you become irresistible. First to yourself, then to others.   "I’d been unable to sell encyclopedias, and I’d despised it to boot. I’d been slightly…
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What Fascinates You?

  I’m fascinated by creating incredible client experiences. I love the thrill of amazing and delighting clients, leaving them with a feeling of ‘How did they do that? I want more’. I’m fascinated by hand built stone walls. I’m…