GET WEEKLY THOUGHT
Go to Market Strategy from a Sales, Marketing, & Culture Enthusiast
Do you have a friend who has lost their way? They’re making mistakes left, right and centre. They are embarrassing themselves. You are worried about them and you need to help them. We all have people in our lives who have seemingly lost their way. Posting crazy things on Facebook that make us feel uncomfortable…Continue reading
There’s a current trend of saying “no” as a way to become more productive and happy. Everyone is writing about it: here, here and here. But what do you do if you are on the other end of “no”? How do you take the next step when someone is not responding to your requests for a…Continue reading
You want people to evangelize your product or service, right? You’d love to see your brand splashed all over social media and the blogosphere, maybe even wsj.com, correct? Differentiation can be created and your story shared for as little as the cost of a cup of coffee. You Move Me, the brainchild of 1-800-GOT-JUNK founder…Continue reading
Every six months I share the four or five books that created the greatest amount of value for me. So without further delay here they are. Don’t Bite the Hook – by Pema Chodron. Ok, this is not a book, it’s a three CD collection from one of Pema’s live talks. Not sure many buddhist…Continue reading
There is a particular mindset that highly successful entrepreneurs and artists share. This mindset has unique set of attributes and special strengths. Yet every one one of these strengths has a flip side, a potential pitfall. Consider the following ‘Strengths’. And the hidden dangers. THE UPSIDE …Continue reading
Do you feel completely drained when someone is constantly negative? What if you could actually leverage other’s negativity and feel empowered. Well, you can. It’s actually quite simple to turn other people’s negative emotions that are directed at you into positive emotions for yourself. Simple, but not easy. In high school I worked at a…Continue reading
WHO’S TALKING ABOUT GO TO MARKET GUY?
If you want to learn how to look at your marketing and customer service from a completely new perspective, Craig is your guy.